Activist groups were among the first to recognise the potential of the internet as a tool to organise. Aboriginal people use social media at a significantly higher rate than everyone else, and this trend, though not as pronounced, also holds for feminist networks as well. This session is going to talk briefly about how Celeste Liddle came to use the internet as a tool for social change and draw on examples from her blog, union work and broader to highlight its capacity as an alternate communication tool in a media environment which is still very much dominated by the voices of wealthy white men.